Epica Jewellers needed a TV Commercial to promote their new range of Passion8 diamonds. Passion8 diamonds are cut from the world’s finest diamond crystals. We shot the diamonds on a black reflective surface and lit the diamonds to reveal their brilliance. We also used graphics to explain just how rare Passion8 diamonds are. Epica Jewellers loved their commercial and saw immediate results, so much so that they put the majority of their advertising budget into TV.